Design Language for Engineers, Part 2

03.02.12 | Gray D. McCord

In his follow-up to Design Language 101, Part 1″, we provide information that executives responsible for product development can use to better understand how Design Language benefits engineers.

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Eco-Design Story

08.19.07  

Bling is King and Eco-Style everything at BP’s new emissions-free gas station. Azure magazine, fine purveyors of all things related to Design, Architecture and Art feature M3’s work in their August 2007 issue.

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Sustainability Concept

08.19.07  

M3 Design’s entry in an International Design competition sponsored by Muji. To answer their challenge to reinvent an everyday, the M3 Design team:

  • Reversed the relationship of a compact florescent light bulb to its packaging
  • Reversed the consumers interaction with

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Design Improves Fishing Experience With New Personal-Sized Boat

01.25.07  

Pitching fewer than five degrees was the goal achieved, as M3 Design product developers rigorously optimized the stability model of the new TriPRO TX511 Personal Watercraft in a variety of real-life conditions. When the project was finished, M3 Design had …

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Design for Functionality

01.17.07  

M3 designers Mike Hankins and Paul Kramer are shown in the field with a new seismic control truck designed from the perspective of the crews who operated it. Developed for harsh environments, work surfaces were reconfigured by function, hard edges …

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Music Concept

07.01.06  

M3 undertook an internal design exploration to challenge the music industry to restore music as an artform in the digital realm. The goal was to create a new concept that provided music fans a more immersive listening experience, as well …

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Differentiate Yourself

05.17.06  

Adam Lerner, explains the strategic and tactical ways creative service firms can differentiate their brands in a cluttered and chaotic ecosystem of information.  This article originally appeared on the leading industrial design Web site, Core77.

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M3 at SXSW

03.17.06  

Senior Studio Director, Gray McCord, discussed the cultural implications of gadgets decreasing in size while increasing in functionality at the SXSW Interactive panel.  McCord highlighted that smaller is not always better and introduced a concept for returning music to a …

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Shrinking the CoVi MiniDome

01.17.06  

M3 Design collaborated with CoVi Technologies to adapt their unmatched high-definition surveillance technology into a visually discreet 4” surveillance dome. Innovative engineering was integral in order to maintain full camera functionality within the compact form-factor.

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M3 at CES

01.17.06  

M3 Design descended on Las Vegas to support the unveiling of client projects and explore what’s coming next in the world of consumer electronics.  The Austin American-Statesman covered M3′s walkthrough.

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Austin American Statesman article

01.17.06  

The Austin American-Statesman featured M3 Design on the cover of its Technology section discussing the history, current business and future growth of the firm.

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