Zebra Imaging Star Wars Hologram Display Case Study

GOING TO MARKET AT LIGHTSPEED

Strategy The M3 team worked closely with Zebra personnel to quickly visualize various product and packaging architectures that balance key visual brand attributes and user features to inform the concept development effort.

Concept Building from the framework established in the strategy phase, M3 quickly built a proof of concept prototype which housed the key components. This served as a chassis used to build the ID and electrical concept around. While Zebra worked with Disney to create hologram content, the M3 team rapidly iterated around the chassis design to create the product solution.

Development M3 worked collaboratively with the Zebra team to design the hologram stand system and identify and ramp-up the supply chain and packaging suppliers to meet the aggressive schedule goal.