User centered design is dead. Yes, I said it. And I meant it. It’s not that I’m anti-user, of course. User centered design is critical to the success of most—if not all—products. Which is why we at M3 obsess over user needs every day. But it’s not all we obsess over. Because the user is just 1 piece in a large and complicated puzzle.
Our Design Journal is a collection of informational editorials crafted by the minds of our team. We offer a back-stage pass to the product development world by exposing tough challenges, highlighting best practices, and offering strategic advice– all through the lens of our collective experience.
CES is a whirlwind. With nearly 4000 exhibits spread throughout Las Vegas, it is humanly impossible to visit and dedicate time to each and every booth. Fortunately, we found the most interesting bits. M3 team members Heather Benoit and Christy Sepulveda break it down for you…
Why is it that so many companies—particularly large, established companies—consistently struggle to innovate? It’s not for lack of trying. And it’s not for lack of understanding the value of breakthrough innovation and its frequent predecessor, lean methodology. Here’s a quick refresher on how you can apply lean methodology at your company.
When should you incrementally improve your existing products? And when should you develop replacements?
I have an answer for you—a powerful technique that involves applying some smart design thinking. Get this R&D strategy right, and your path to success should become crystal clear.
This is the moment we’ve been waiting for, because it’s the moment upon which your entire product development (PD) program hinges—the fateful, make-or-break finish. “Finishing well” is a mantra at M3 Design, because it means creating a product that succeeds in the market and delivers results to your business. It’s how you win.
The key to successful product design and development isn’t inspired ideas, efficient execution, or thoughtful marketability. It’s some balanced combination of the 3—a balance that can be difficult to strike, and even more challenging to integrate into your process and culture on a consistent basis. In Part 2 of our series on Finishing well, we discuss the next 2 topics: Starting Well and Managing well.
Product design can actually be a pretty glamorous world. Shiny new objects all around, breakthrough technology making headlines, design awards won, and buzz-worthy ideas abounding.
But what matters? At the end of the day, after all the excitement and exaggeration and egos have faded into obscurity, what’s the goal of all this?
The goal is to finish well. Truth be told, this is everyone’s goal. But it’s one that a lot of people lose track of.
Has 3D Printing (3DP) turned into a mere buzzword that justifies using the technology just because we can? How is 3D affecting the Product Development Process, and what will the future bring? Read on!
It takes a team of people to implement an idea and get it to market. But how do we get a team of individuals to work as one? How do we get a team of people to all build the same cup? Read on…
Over the past decade, the steady maturation of the consumer technology space has forged fierce competitions between the biggest players in the industry. The collective result has redefined how we work, play, communicate, interact, engage, and most recently, how we perceive the world around us. In this article, we take a closer look at the forthcoming convergence of our physical and digital future.