Author: John Bernero

How a Prototype Strategy Can Reduce Product Development Costs and Schedule

Prioritize Product Requirements with Success Drivers

Medtech Design for Ambulatory Surgical Centers

Product Innovation + Speed to Market: Navigating NPD toughest challenges

How to Speed up Development with Crude Prototypes (aka Mock-ups)

Contextual Ethnographic Research in B2B Markets

5 Product Development Mistakes and how to avoid them